This sounds awesome, will be taking the little ones (Myself for Sonic shhhh)

Celebrating its 255th birthday and a with cast of hundreds, marching bands, festive floating blimps, street theatre, dance crews, music from Heart FM, toy vehicles and a fireworks finale, Hamleys will bring its toy magic to Regent Street.

There will be dozens of family favourite toy characters including:

Barbie and her pink limo
Bing and Flop
Fireman Sam
Hello Kitty
Peppa Pig
Power Rangers
Shrek
Sonic the Hedgehog
Sylvanian Families
Thunderbirds
The Transformer Truck Optimus Prime
Twirly Woos

There will also be a very special appearance from Father Christmas and the Hamleys Elves along with beloved Hamley and Hattie bear.

'Meet and greet stations’ will be positioned along Regent Street, where children will get to meet their favourite characters including Snoopy and Charlie Brown. There will also be entertainment from 12 noon outside the world famous toy shop and a very special guest for the firework finale at 4.30pm.