Not as good as the Amazon deal a few weeks back for the LG 55UJ750V but the best I've seen for this model at present.

I'm still waiting for Nov 24th.

Surprise, surprise... RGBW :poop:

In real terms, even if you're watching 4K content you will hardly notice any difference between an RGBW TV and a full 4K TV unless you sit ridiculously close to the screen.

Summary from one of the linked articles (interesting read) ..


We’re confused by the purpose of an RGBW LED LCD TV. Yes, it can resolve 3840 pixels horizontally and 2160 pixels vertically (though not both at the same time), but that’s beside the point. The diluting effect of the additional white subpixel damages colour fidelity irreparably: by trying to shoehorn RGB video signals into an RGBW matrix, colour information is lost, and users will never be able to enjoy movies in the manner intended by the director.

At a time when ultra high-definition is just taking off, this sort of product does nothing to regain the trust of sceptical consumers who have been burnt by passing fads, planned obsolescence and limited upgrade path. To market an RGBW LED television as 4K Ultra HD is short-sighted, running counter to the industry’s shift in emphasis from more pixels to better pixels in the next phase of UHD development. An RGBW LED LCD TV may be cheaper, but you’ll be paying the ultimate price in the form of compromised picture quality.

I had an LG SJ800V for a couple of weeks before I got a Samsung instead. Picture quality was good but the thing that let it down the most in terms of contrast and black level was the fact it was an IPS panel rather than the RGBW array. In terms of image sharpness it's pretty hard to tell the difference between them sitting way back on the couch.