These OLED TV's have always been a risky deal to post on HUKD due to the high price and unfamiliarity with the technology.
However, with recent drops to £1,499, and then £1,399, the deals seem to be getting progressively hotter.
Perhaps £1,299 is far enough for most people or, maybe, we'll need them to fall to the sub-£1,000 bracket.
All I know is that this is an excellent deal for the successor to the 55EC930V, which would have set you back £2,999 in Currys last year.
Some people have been successful with price matches against this company with JL - others, not so much. It seems to be hit-and-miss these days.
Top comments
marathonic to hotuklols
22 Dec 1518#14
A 1080p OLED TV is a very long term investment if it's a 55 inch you're going for. The quality of the picture will be immense and you'll find it difficult to notice a difference at normal viewing distances.
Besides, 1080p is out many years now and Sky still aren't broadcasting at the quality one would see in a Blu-Ray. I don't know why people seem to think that all their broadcasts are going to become 4K over the next 3-4 years.
Desk to Gollywood
23 Dec 156#55
It's a totally new type of TV - after CRT, plasma and LCD.
To try and put it simply, an LCD/LED TV works by lighting up the back of the screen, and then lots of tiny filters try to control that light as it emerges through to the front. However, it's very difficult to block the light and achieve satisfying blacks, because of that constant general illumination.
With an OLED TV, each individual pixel is self illuminating. This means you can have the brightest whites right next to pixels that are truly as black as they can possibly be, offering amazing levels of contrast. You also get other bonuses such as superfast response rates and better motion.
Desk
stuellis to Danze1984
22 Dec 155#7
Easily, having seen OLED side by side at a demo LG had in Bluewater the difference between OLED and an ordinary backlit TV is far more impressive than the 4k v 1080p. Also it seems to get a 4k TV that can display 1080p well rules out the cheap 4k TV's and we are still years from 4k being mainstream
marathonic
22 Dec 154#29
Probably being asked by owners of 4K screens who can't understand why your image quality is so great.
All comments (139)
nightyard
22 Dec 15#1
I think sub £1000 for real heat; I am hopeful that this boxing day we will see OLED sub £1k.
Think I shall hold back for another year or two though before committing to OLED.
poisondwarf to nightyard
25 Dec 15#124
If that happens i ll seriously consider the buy button.
jonspurs
22 Dec 154#2
Heat given.
The only upgrade to my plasma I'd consider is a 4K OLED TV...waiting for that price to drop...!
mad2477
22 Dec 15#3
Yes yes more
cannibalwombat
22 Dec 152#4
Oh man I'd love an OLED TV. Have to say though, as such a hefty investment, I'd probably prefer 4K future-proofing!
Jaybeam
22 Dec 15#5
Game on! Been waiting for oleds to come down. Shame it's curved and 1080p but great price, good find OP
Danze1984
22 Dec 152#6
For this price, how can anybody justify not going for 4k?
stuellis to Danze1984
22 Dec 155#7
Easily, having seen OLED side by side at a demo LG had in Bluewater the difference between OLED and an ordinary backlit TV is far more impressive than the 4k v 1080p. Also it seems to get a 4k TV that can display 1080p well rules out the cheap 4k TV's and we are still years from 4k being mainstream
voodooboard to Danze1984
22 Dec 152#32
4K and HDR are gimmicks cooked up by LCD manufacturers. Instead of fixing the weaknesses in LCD panels (black level, viewing angles, uniformity motion, colour saturation) they are going for the absolute easiest and least necessary 'improvements' in order to sucker uninformed consumers. 4K in a 50" panel is technically easy and totally unnecessary.
Whereas OLED panel manufacturers are legitimately trying to improve in these much needed areas.
Think about this before you buy a 4K LCD set: the biggest and most expensive blockbusters this year - Jurassic Park, Star Wars - have 2K DIs. The digital master copy of the finished movie is barely more than 1080p (~10% higher res). They have all these millions of dollars to shoot the movie and they have decided that 2K is enough on a gigantic cinema screen. And you think you need it in your living room? Nope.
Dragon32
22 Dec 15#8
I'm hanging out for the OLED to go down to under £500 for a 42" as I think they are the way to go.
mcormack to Dragon32
22 Dec 15#10
Yeh they got rose tinted glasses on sale at Harrods this week!
add23 to Dragon32
22 Dec 152#28
hahaha best joke I have heard all year. ;-)
pops1975
22 Dec 15#9
You've surely got a wait on your hands?
spannerzone to pops1975
22 Dec 151#11
Probably a couple of years max, 4K was expensive and now they're cheap as chips, £300+ chips that is.but still dirt cheap. OLED will be the same once they've got the initial bleeding edge customers buying them now to recoup some of the massive investment made into OLED
Dragon32 to pops1975
23 Dec 15#81
Yes - I'm in no rush as the 42" 720p Hitachi LCD TV my friend gave me 6+ years ago is still going strong.
kaylerattigan
22 Dec 152#12
I bought the lg 55ec930v and haven't looked back ... the OLED is unbelievable
jonspurs to kaylerattigan
23 Dec 152#71
It would be awkward if your TV was behind you :-P
hotuklols
22 Dec 15#13
It's not 4k so it's not a very long term investment.
marathonic to hotuklols
22 Dec 1518#14
A 1080p OLED TV is a very long term investment if it's a 55 inch you're going for. The quality of the picture will be immense and you'll find it difficult to notice a difference at normal viewing distances.
Besides, 1080p is out many years now and Sky still aren't broadcasting at the quality one would see in a Blu-Ray. I don't know why people seem to think that all their broadcasts are going to become 4K over the next 3-4 years.
Garykc to hotuklols
22 Dec 151#15
Why,there is no such thing as future proofing and 1080p will be here for many years to come.Oled for me is the best pq out there.I have one and have never thought of 4k since I bought it.
Uncommon Sense
22 Dec 154#16
I have to disagree with all the UHD crowd. If you are in the market for a 55" TV with best picture quality available now, this is one of the few despite it being 'only' 1080p.
How long will it be before there is any real amount of high bit-rate UHD/4K content available?
I mean, look at the likes of Sky, they never even bothered with 1080p, and they still charge HD as an add-on for some packages! Blu-ray is going to be the only real means of getting great UHD/4K content until Netflix/Amazon strat upping there appalling quality streams.
BuckbyJon to Uncommon Sense
22 Dec 15#19
Sky are intending broadcasting in 4K around summer next year via their new Sky Q box. I wouldn't be surprised to see it slip back though.
polly69
22 Dec 15#17
Got to be the 4k OLED this is a false investment.
marathonic to polly69
22 Dec 152#18
If you seen one, you would not be saying this. That being said, you'll no doubt be telling us that you've seen many and are an expert in all things audiovisual.
marathonic
22 Dec 15#20
That's true but I don't expect a large amount of content for a few years yet. They haven't announced full details yet but I expect it to be a couple of channels tops and at quite a hefty premium.
I'd prefer order a 1080p OLED at £950 cheaper than a 4K OLED and stick to not having to pay a premium for 4K content - especially when it's only a 55" screen.
If you decide to move to 4K in 2-3 years, the sales proceeds from the 1080p screen together with the £950 you save today and the premium sky subscription savings would buy you one hell of a screen.
The above is the best way to future proof and you will still have an excellent TV for the next few years - one that's likely to receive many comments from admiring friends and family.
ibiza
22 Dec 152#21
Why do all OLED TVs have curved screens?
Also why do some refer to a TV as an "investment". Who buys an "investment" they know will be valueless in ten years.
marathonic to ibiza
22 Dec 15#23
All aren't curved - look for the EF950 series.
TALON1973
22 Dec 15#22
in the 1080p oled v 4k tv debate . Would you buy 1080p oled if you going to buy a 4k blu ray player in the next 2 years ?
marathonic to TALON1973
22 Dec 151#27
No, I'd probably go for a 4K OLED. However, unless the price of 4K Bluray players and disks very similar to the price of current Bluray players and disks, I wouldn't be buying 4K versions unless I had a 65 inch screen.
For me, it's all or nothing, i.e. go for a 65+ inch 4K OLED TV, a 4K Blu-Ray player and SkyQ or else go for a 55 inch 1080p OLED TV, a normal Blu-Ray player and SkyHD.
The above are the two options that don't have a weak link in the setup - there's no point paying extra for 4K equipment without paying extra for the 4K content but if you're doing all this with a 55 inch screen, then it's the screen size that's the weakest link in your system.
GAVINLEWISHUKD to TALON1973
22 Dec 15#44
Well 4k content downscaled to 1080p is always going to look better than 1080p content scaled up to 4k.
As for free 4k content. I'd expect Wimbledon to be a trial in 2019 and and the 2020 Olympics to be the first major free to air to be offered.
Uncommon Sense
22 Dec 152#24
UHD/4K has been a massive value add marketing success it would appear. So many people convinced they need something with little to no content, a bit like my Dad when he got his first CD player in 1983/84 :wink:
captainbeaky
22 Dec 15#25
I think you'll also likely to receive a lot questions about whether it's 4K or not.
Uncommon Sense
22 Dec 15#26
To which you can easily answer if you can't tell, then you obvioulsy don't need it :smiley:
marathonic
22 Dec 154#29
Probably being asked by owners of 4K screens who can't understand why your image quality is so great.
Ergates
22 Dec 15#30
Hot. Still much too pricey for me but good to see the prices dropping.
Baldieman64
22 Dec 15#31
If it was flat, a mate of mine would bite their arm off. Curved TV's were a lousy idea when the curved the other way and they are a lousy idea now.
Got2LoveGadgets to Baldieman64
23 Dec 15#64
I has a very shallow curve I don't really notice it on the 930v
freakstyler
22 Dec 15#33
I think those poking holes in this deal should realise the price of a 4K OLED will take years to hit sub £1300, I would imagine four to five years. These are silly prices at larger sizes as nothing else comes close quality wise, only a couple of manufacturers produce the screens and the Tech still hasn't been perfected. This to me beats any 4K LCD deal by far, it might hit a grand in sales next year but that's about it.
Personally, at a normal viewing distance I cant really tell the difference between 4K and 1080p - each to their own i guess, bragging rights and all that but i'd rather be bragging about the infinite contrast ratio on my 1080p OLED :sunglasses:
Look how 4K has dropped so fast. I'm just guessing..a wild stab in the dark here, but it could just be because so many people know 8K TV's already exist - so "why would we bother with 4K"? I know 4x HD doesn't exactly make ME soil myself in excitement. 8x - yes please. Blu-ray compared with dvd was "up to 7x" better - also a no-brainer - knew when I saw the tech demos in-store I just had to have it. Had to wait and save up of course but still had to get there eventually. :sunglasses:
Thoughtful
22 Dec 15#42
Ah yes, but the point still remains that resolution alone is not a good enough reason to change. He does actually mention the LG OLED 1080p in the article, but as he says it's getting harder every year to actually buy a 1080p TV
marathonic
22 Dec 151#43
8k screens of any size would be the height of stupidity unless your living room is the size of the theatre in a cinema!
I'm not sure if your post is serious though - it couldn't be, could it?
cyclonus10
22 Dec 15#45
Fair play to the guy who wrote the article nearly 4 years ago. Pmsl.
That's the bit that made me lol.
buddy1976
22 Dec 152#46
I own the 930v 1080p OLED that houses the same panel as this model. Any doubters please go out and see this panel in action in an elec store, then check the picture of your favorite 4k led and see which panel is worthy of your hard earned cash. this is the best picture quality that £1300 quid will get you......FACT. hot from me
SFP_NooDLe
23 Dec 152#47
I don't get the obsession with 4k. Seriously, who the hell is even broadcasting content at that resolution outside of BT Sport? Some HD channels still haven't moved up from 720p so we're a long way off it becoming mainstream. I'd say another five years at least and by then these manufacturers will be ramming 10k down our throats.
If 50" OLED TVs drop to £1,000 by next year I'm picking one up. It'll last me a good five years minimum before I decide to upgrade to an OLED 4k in 2021 or something.
Elevation
23 Dec 15#48
Not stupidity at all if you've read what tech sites have been saying about the 8K TV's they've seen - one describing 8K as pretty much like looking through a window. I'm saying that if you're going to be wanting me to get the latest tech, make it a significant difference between the older tech. Not a weedy 4x better.
Salmon-Face
23 Dec 15#49
1080p, boo. If you're gonna drop this much on a TV, who cares if it's OLED?
buddy1976 to Salmon-Face
23 Dec 151#50
your eyes are painted on or you've never seen oled vs 4k led
godsakes
23 Dec 15#51
What do we use the TV mostly for? for watching broadcast TV in my house and even after all these years I'm still waiting for the majority of channels to broadcast in HD and even the ones that are HD don't broadcast in 1080p. 4k in the short-medium term it's probably going to worsen your image quality compared to a (equivalent) 1080p panel (just as broadcast TV looked worse .
Don't get me wrong though, if people are considering spending £1.3k on a TV it's perfectly understandable they would want & expect every bell and whistle. But never the less just buy it as 1080p is all you're going to need for a LONG time then you can sell it on to people like me for £200 3-4yrs down the line
gvkpdm
23 Dec 151#52
John Lewis price matched for £1299with 5 years warranty. So it's really good deal
daydreamer01
23 Dec 15#53
Only a 1 year warranty at this price. Costs £1,469 to get 5 years.
Gollywood
23 Dec 15#54
What is OLED? I'm up to to speed on Full HD (1080).
Desk to Gollywood
23 Dec 156#55
It's a totally new type of TV - after CRT, plasma and LCD.
To try and put it simply, an LCD/LED TV works by lighting up the back of the screen, and then lots of tiny filters try to control that light as it emerges through to the front. However, it's very difficult to block the light and achieve satisfying blacks, because of that constant general illumination.
With an OLED TV, each individual pixel is self illuminating. This means you can have the brightest whites right next to pixels that are truly as black as they can possibly be, offering amazing levels of contrast. You also get other bonuses such as superfast response rates and better motion.
i just got my benefits so ill cop a new tv for my room. will this be good for ps4 ?
schooleydoo to coventgamer
23 Dec 152#59
Think you're looking for the Daily Mail comments section.
Babbler
23 Dec 15#58
Shame its an LG...
marathonic to Babbler
23 Dec 151#60
LG, the company at the cutting edge of this new technology and with a smart system that puts Sony's to shame
superal
23 Dec 15#61
I will wait until this drops to under 1k but hot price
Got2LoveGadgets
23 Dec 151#62
I have the 930v and its fantastic. Don't get sucked into the 4k hype more pixels don't a better picture make. Contrast is one of the most import factors with an image and OLEDs are rated as having an infinite contrast ratio (infinite only because the technology used to rate contrast ratios can't actually produce big enough numbers for OLED)
For what its worth I have worked in the AV industry for many years OLED is the future OLED 4k is nirvana
stevieboy_uk
23 Dec 152#63
I've had the flat panel version of this (55EF950v) for just over three weeks and OLED is far superior in many ways to LED(LCD) although it still has its flaws. However, I would have been more than happy to have bought it if it was only a 1080p set if they had a flat version (not into curved myself but each to their own).
4K content does look stunning and I have Amazon Prime, Netflix and BT to provide 4K content but the vast majority of viewing is still either 1080i (1080p if blu-ray) or standard definition and 4K tv's do not handle standard definition that well!
To all you negative to LG, they are the only company that have managed to produce reliable OLED panels (Samsung tried and failed) and even the flagship Panasonic OLED has an LG panel driven by Panasonic components (at twice the price of the LG equivilent might I add).
utopiasl
23 Dec 15#65
I am sorry to say but OLED is not going to be a very long time investment, not because it is not 4K, but due to their nature they do not last as long as traditional LED screens.
Please read up on the longevity of OLED screens before you commit to the extra expense.
Got2LoveGadgets
23 Dec 15#66
LG OLED screens have a Red Green Blue and White pixel array to negate the issue with the blue pixel fading over time
If the big names such as JL and Richer Sounds agreed, they wouldn't be offering 5 and 6 year warranties.
nightyard
23 Dec 15#72
At this price bracket, at this point in time.
It's either oled or 4k you're going to get.
Oled 1080p is much better than 4k Led.
simon_white2000
23 Dec 15#74
Has anyone on here got this tv? If so have you experienced any issues with poor uniformity in the dark colors, varying luminosity, and occasional image retention? These were problems called out on the previous model
Got2LoveGadgets to simon_white2000
23 Dec 15#76
I have the 930v and have no problmes with this but you do need to set it up correctly. Lots of sites to give you a hand with this, the US version of my 930v is 9300 and its proven very popular state side lots of websites on how to calibrate correctly here's an example
Are you loving the tv? I have a 2008 Sammy LCD currently so looking to upgrade
trending1950
23 Dec 15#78
ridiculous reply from John Lewis below on the price match front (if anyone has proof your request was accepted can you post it somewhere or pm me):
Thank you for your enquiry.
In order to apply a price reduction on a purchase, the criteria in our pricing policy must be met. I regret that after review the request you have submitted does not match all or parts of this policy.
In order to match a price request, the competitor must trade on the same basis as us, for example we will not match online only retailers, mail order only or show-rooms attached to internet-only orders.
Extracts from the Appliance Electronics website state:
“You will have to bear the direct cost of returning the goods. The cost is estimated at a maximum of approximately £300”
“We reserve the right to charge a 15% handling fee on any goods returned as faulty after the first 14 days of delivery, Which are found to be in good working order before returning goods back to you.”
John Lewis differs in service conditions with this competitor as we offer returns at no cost.
Therefore, on this occasion I regret that I cannot match the price offered by Appliance Electronics. If you would like to view more information about Never Knowingly Undersold and our pricing you can do so on our website.
I am sorry I have not been able to reduce the price on this occasion. If you require any further information or assistance please do not hesitate to contact me.
Yours sincerely,
Jonathan
John Lewis.com
gvkpdm
23 Dec 15#79
Join Lewis price matched with 5years warranty
simon_white2000 to gvkpdm
23 Dec 15#84
John Lewis just declined my price match - can you post the receipt possibly? :-)
trending1950 to gvkpdm
23 Dec 15#85
do you have proof please?, I escalated it to another colleague and they're saying they are 100% correct and in fact as a rule actually never price match AE
Got2LoveGadgets
23 Dec 15#80
Yes the picture quality is truly breathtaking when watching something like Avatar on BluRay. The 3D is the best I have experienced outside of a Cinema. I had totally written off 3D but on having this TV I have started buying 3D Blurays again
Dragon32
23 Dec 15#82
why would they not be under £500 in say 2 years?
The 42" Hitachi LCD TV my friend gave me 6 years ago is still going strong so why just replace it for the sake of it?
Dragon32
23 Dec 15#83
Why would this not be sub £500 in a couple of years?
awharton
23 Dec 15#86
John Lewis declined my price match request with the usual ridiculous excuses - doubt they price match anyone outside the large retailers nowadays.
TALON1973
23 Dec 15#87
Atm i'm happy with the 40" 4k samsung I picked up on an amazon.de deal for £408 . It's not perfect but I can live with the slightl drawbacks ascan flog it easily inside the next 12 months for half its value easily . IF 4k blu ray to expensive i'll probably look at 1080p oled if the price drops under £1000 for 40" . No big lose for me and I still get the benefits of 4k for now
ivadeal
23 Dec 15#88
I got jl price match with £150 trade in as well. must be luck of the draw.
trending1950 to ivadeal
23 Dec 15#91
hi could you post the proof please as they've turned my price match request down (and others on this thread) and if we show them proof they've honoured one then they have to honour all
would be really appreciated
morpho
23 Dec 152#89
Please note:-
I purchased the previous model (930v) from JL in April for £2,100 ----and I don`t begrudge 1 penny !
This TV has superb "black rendition " capability and the Smart program is a joy to use.
As regards no 4k (on the 910), one fanatic ran a test of a 4k Oled next to a 930v to see the difference , at "normal" viewing distances he could not see any difference.
Unlike LCD/ LED there is no fall off in contrast at all if viewing "off- centre". test this out physically in the Curry/PC world showroom with all the Makes at 55" and above.
The OLed screens are very expensive to make and the other major manufacturers are reluctant at the moment to go for these screens instead they are pushing 4K, (4K is not currently on general broadcast), with their LCD/LED in the hope that they will be able to resist having to re-model,(at this time).
Oled is not being pushed hard by the retailers(even those with 4K on them) as if sales were to take off it would probably lessen their sales of JVC, Samsung, Sony, Panasonic.etc.
Yes the prices will drop further if you wait - but if you want a cracking TV picture now, (especially Freeview HD channels) then purchase now.
Oled may go the way of Betamax at this rate , its just too good against some of the opposition .
A lot of TV owners have called time now on their Plasmas as they regard Oled as a very worthy replacement and improvement.
pops1975
23 Dec 15#90
Saw the 930 with LG's demo material on it - blacks are definately black and whites were what they should be. Checked viewing at angles - there was no change to picture quality / colours. They salesperson tried selling a £900 4k set even when I stipulated I wasnt interested in 4k.. but there you go. I asked if they had access to normal sources - Sky etc but didnt get much of an answer. Next time I'll take my own pen drive. As previously mentioned although the 930 is curved as is the 910, its a gentle curve and not so noticeable if your paying attention to whats on screen. Unforunately the 910 cant be wall mounted according to the sales person.
awharton
23 Dec 15#92
Could someone please post the email from John Lewis confirming they have matched the price
ivadeal
23 Dec 15#93
I will post the general part of the email but not the case number.
Thank you for your price match request for the LG 55EG910V Curved Full HD OLED 3D Smart TV, 55" with Freeview HD, 2x 3D Glasses & 2x Passive 3D Glasses, product code: 82455191.
I have looked into your request and will be happy to match the price of £1,299.00 for the LG 55EG910V Curved Full HD OLED 3D Smart TV, 55" with Freeview HD, 2x 3D Glasses & 2x Passive 3D Glasses seen online at Appliance Electronics.
To place this order with us please visit our website. When you have received your item(s) and are satisfied with your purchase, please let me know by return email, quoting your order number. I will then process a refund of the price difference.
Once you contact us to confirm that you are happy with your goods, we will process your refund and you will see this in your account within five working days, or 28 days if you pay via PayPal. You will not need to take any further action.
When placing your order, you will be charged full price initially and then refunded once you have confirmed that you are keeping the order. A maximum of 10 LG 55EG910V Curved Full HD OLED 3D Smart TVs, 55" with Freeview HD, 2x 3D Glasses & 2x Passive 3D Glasses can be ordered on this price match.
This price match and query number is valid for one purchase only and cannot be shared with friends or family. Please also note that the price match above is only valid for orders placed with JohnLewis.com and cannot be used in store. You should place your order within 28 days from today. If you are unable to place your order within 28 days, please submit a new request via our website.
If I can be of any further assistance please do not hesitate to contact me.
trending1950 to ivadeal
24 Dec 15#96
well I'll try but I doubt they will do anything with that. It could easily have been just written by anyone. Thank you for trying but the case number would be needed - no one needs any of your details it's just the case number would prove they price matched AE
thank you
nightyard
24 Dec 15#95
You can't see detail in dark scenes unless you have a good contrast ratio.
Oled is much better than 4k
roadie
24 Dec 15#97
Thank goodness I still haven't replaced my Samsung q97 plasma.
The Sammy is still going strong, like most commentators on here though I am a fan of plasmas. I have a Sony w829 42 inch in the other room and the plasma still is better after 7 years.
Some good points. If oled 4k drops price bearing in mind that the tech hasn't kicked in then I will hold out. But if not I may just settle for a 1080p OLED.
trending1950
24 Dec 15#98
yes that's why it's hard to justify an extra £950 for 4K, both have perfect black and infinite contrast
an infinite contrast range/ratio is in a different universe to whatever the new HDR gimmick brings (HDR will be pointless on lcd led tv's because their individual FALD zones cannot create perfect black)
IT Troll
24 Dec 15#99
If you are having a dilemma over OLED vs 4K then consider this. OLED will improve EVERYTHING you watch. 4K will only be of benefit for 4K content. What percentage of what you watch is available in 4K? If you decide to go 4K make sure the TV has HDCP 2.2 or you will be wasting your money.
IT Troll
24 Dec 15#100
Interesting read. ETA 2020 though.
awharton
24 Dec 15#101
Can the case number for John Lewis be posted please?
spannerzone
24 Dec 151#102
I imagine that the other manufacturers are waiting to see how LG does with costs and reliability before they commit and when they do they'll no doubt be buying the OLED panels from LG. In the meantime other brands heavily promote 4K to compete or appear better than OLED. They need something new and UHD is it, for many at least, whether they really need it or not.
With TV manufacturers/consumer electronic companies it's always about making the customer want / desire the next best thing to keep them buying new products, regardless of whether the vast majority of buyers will actually benefit or see the improvements and with the price of these items being relatively cheap (we have more disposable income these days)
I'd say an OLED TV at this price is a mega hot deal...... if and when OLED 4K comes out at sensible prices, those that want one will just buy one, buying a TV these days is generally not a long term investment.
afroylnt
24 Dec 15#103
I agree; that was my point - I would trade better colours, blacks & contrast for lower detail which I think you can only really see sitting close to a TV. I think 4k is mainly a marketing driven feature.....unless you have a very large screen..
gm90
24 Dec 15#104
Richer sounds price matched for me, but only on the one with the 5 year additional warranty:
They also offered the usual of beating it by £20 so £1449 delivered. Still a healthy saving over RRP. Not quite as good as a John Lewis Price Match though. That said John Lewis refused my price match with similar reasons to those that others have posted.
snoopy18
24 Dec 15#105
Decent price
morpho
24 Dec 151#106
With some simple ingenuity on the bottom fixings (cable ties ?) it certainly can.......check AVForums 930 thread......remember this is not a really heavy panel
awharton
24 Dec 15#107
I can't see how anyone managed to get John Lewis to price match - I have queried there times and everyone been given different excuses. if someone can post their case number then it will help others.
Got2LoveGadgets
24 Dec 151#108
The 930 can be wall mounted but requires a special mount I would imagine the 910 fits the same mount
trending1950
24 Dec 15#109
seems whoever said they had been price matched were trolling as suspected
afroylnt
24 Dec 15#110
Very good price but outside what I can afford.
trending1950
24 Dec 153#111
also people saying this is identical to the 930V are wrong. This is a 10 bit panel, can play future 4k files/stream 4K now (downscaled but will have a higher bitrate than the 1080p stream - basically will look better) and has the capability for ultra luminance which is LG's term for HDR
I almost got the 930V from Hughes at £1299 but this is why you have to do your homework. 910V is a lot better
Furyous
24 Dec 15#112
JL Price Matched my Request yesterday. I don't want to post the case number since it's only valid for one order, and I haven't placed an order yet. But it is genuine.
I was actually amazed as it's the first price match request I've had approved by JL, and one of the least likely!
trending1950 to Furyous
24 Dec 15#114
could you please post it after your order is confirmed then please?
I would of had no problem posting my case number as even if someone did try and use yours (rascals!) it wouldn't matter as it;s YOUR case number only valid for YOU
please post it I really want this TV
Dragon32
24 Dec 15#113
Yes the old 42" 720p Hitachi LCD TV my friend gave me 6 years ago has prob got a couple more years left in it hopefully.
Why would I just go out and buy a TV when my current one is working fine and I don't really get to watch that much TV?
I guess the advantages are it has a 5 year warranty, better sound (40w speakers vs 20w on the 910) and an extra hdmi port.
But... it seems the panel might be better in the 910v. (Some posts on Avforums are debating this)
I can't actually order from AE as they don't deliver to NI, so tempted to go for the 930, but then... I might wait and see there should be a few more details coming I imagine.
trending1950
24 Dec 15#116
the 930V is 10% brighter if that matters but in every other category the 910V wins (10 bit panel too)
geowars2
24 Dec 15#117
Oh and the 910 seems to have a faster processor and newer smart tv features too.
Just curious, do you have a source for the 10% brighter claim. I've been looking around for comparisons but I can't find much.
Furyous
24 Dec 152#118
Although this is a bargain, I've decided I'd prefer to wait for the 950 to drop below £2k (4k and flat).
So, Case Number for the Price Match is 02783199.
Merry Christmas!
memyhead
24 Dec 15#119
Can someone who has one of these please give the actual stand dimensions as I need to see if it will fit onto my current stand...
Also, is the stand pre attached to the tv? If not, is it easy to assemble for one person?
Thanks!
awharton
24 Dec 15#120
Many thanks for the case number. Let's see what John Lewis have to say now...
trending1950
25 Dec 15#121
thanks!
memyhead
25 Dec 15#122
Just been reduced to £1599 on JL website...
Kuanshu
25 Dec 15#123
Can anyone tell me please, do you need a special wall mount for this TV? Thanks
buddy1976 to Kuanshu
25 Dec 15#125
yes it is a special wall mount and the rrp is £99 some people have had success using a cheaper samsung mount i think theres a video on youtube. i managed to find one on ebay us shipped for £60. I believe the offical mount model number is the lg osw100, this fits the 930v so check its the correct one for the 910v before ordering
Kuanshu
26 Dec 15#126
Thanks buddy
Ismsell
27 Dec 15#127
What's the difference between the eg910v and the ec930v. Also considering I will get getting a soundbar.
trending1950
28 Dec 15#128
right then so at first they replied with this: 'Appliance Electronics have much higher collection charges.
Every case we deal with is an individual case bases, and we don't compare cases. '
There was a lot more but that was the main part. I replied saying why should one get the price match and the other have it knowingly undersold and with a calm message that I was going to the media with this information
They replied with a price match for me so if you want this you need to quote that case number and ask them to stick to their own policy. Thank you very much
Furyous
awharton
28 Dec 15#129
Got the same response from John Lewis about delivery charges etc. Haven't followed it up yet as they seem to purposely being difficult, but will reply again to see I get a price match this time round.
droyden
28 Dec 15#130
Got the same message about collection charge, which I thought was a strange cop out as I want to keep my old tv!
ivadeal to droyden
28 Dec 15#132
This is a colloction charge should you need to return the new TV. JL do it free but AE charge so there is a difference.
But stick to your guns and you might get the deal.
Furyous
28 Dec 15#131
Good work trending1950 :smirk:
droyden
28 Dec 15#133
Thanks that makes sense, I think I will hold out on this until after CES next week.
awharton
28 Dec 15#134
Got a reply already and still rejected. John Lewis certainly aren't the retailer they once were!
simon_white2000
29 Dec 15#135
JL declined my price match so i used the case number from here. They still declined despite admitting they had approved others, so i escalated up the chain but still got a no. They definitely have some balls to admit they have approved it for other people but still decline for me ill give them that;
Thank you for your email to our Managing Director, Mr Andy Street regarding a price match that was refused for a LG 55EG910V television.
Mr Street has asked that I contact you on his behalf regarding this matter.
I can see from your email that a price match request was submitted by your colleague on 23 December 2015 requesting that we price match the above product with Appliance Electronics who are selling the item for £1299.00 including VAT. Due to human error, this price match was accepted erroneously which we honoured due to our mistake.
As per the response from my previous colleague, we would be unable to match this as Appliance Electronics’ service conditions are not comparable with our own and we would be unable to perpetuate this error by offering a further price match.
I understand you will feel disappointed by this response. It is always disappointing when we are unable to reach a conclusion which is satisfactory for our customers however occasionally this is unavoidable. I am sorry this has proven to be such an occasion and whilst I regret you remain dissatisfied, I believe we have responded fairly and appropriately to your concerns.
Yours sincerely,
Jamie Friery
Customer Relations Case Manager
John Lewis
dannys_si
29 Dec 15#136
the 1080 , 4k is all a nonsense. forget about it. 720P is all you need at 55" , I use it on a 90" projector and it looks amazing. granted Im using a CRT PJ. . OLED is like CRT , pixels can turn on / off fully. As for SKY nonsense, remember , they use heavily COMPRESSED video streams, yes, it might be 1080 , 4k , blah blah, but its a high compression image, which looks poor. 1080 and Blu ray is all you will ever need for 1st class video. and OLED is the best technology ever devised for a fixed panel video display. This TV is miles better than any 4k LCD/LED . there is no comparison. True high end quality, or pointless pixel counting. your choice
ajay87
31 Dec 15#137
Thats exactly why I bought the 960v (and paid more) over a 4k set.
![Fresh Breakfast Meat Box (Using code) @ Campbells Meat [Haggis / Lorne Sausage / Bacon / Black Pudding & More]](/images/topics/208684_1.jpg)
![[Xbox One] Q. u. b. e: Director's Cut on Deals with Gold](/images/topics/208716_1.jpg)
Opening post
However, with recent drops to £1,499, and then £1,399, the deals seem to be getting progressively hotter.
Perhaps £1,299 is far enough for most people or, maybe, we'll need them to fall to the sub-£1,000 bracket.
All I know is that this is an excellent deal for the successor to the 55EC930V, which would have set you back £2,999 in Currys last year.
Some people have been successful with price matches against this company with JL - others, not so much. It seems to be hit-and-miss these days.
Top comments
Besides, 1080p is out many years now and Sky still aren't broadcasting at the quality one would see in a Blu-Ray. I don't know why people seem to think that all their broadcasts are going to become 4K over the next 3-4 years.
To try and put it simply, an LCD/LED TV works by lighting up the back of the screen, and then lots of tiny filters try to control that light as it emerges through to the front. However, it's very difficult to block the light and achieve satisfying blacks, because of that constant general illumination.
With an OLED TV, each individual pixel is self illuminating. This means you can have the brightest whites right next to pixels that are truly as black as they can possibly be, offering amazing levels of contrast. You also get other bonuses such as superfast response rates and better motion.
Desk
All comments (139)
Think I shall hold back for another year or two though before committing to OLED.
The only upgrade to my plasma I'd consider is a 4K OLED TV...waiting for that price to drop...!
Whereas OLED panel manufacturers are legitimately trying to improve in these much needed areas.
Think about this before you buy a 4K LCD set: the biggest and most expensive blockbusters this year - Jurassic Park, Star Wars - have 2K DIs. The digital master copy of the finished movie is barely more than 1080p (~10% higher res). They have all these millions of dollars to shoot the movie and they have decided that 2K is enough on a gigantic cinema screen. And you think you need it in your living room? Nope.
Besides, 1080p is out many years now and Sky still aren't broadcasting at the quality one would see in a Blu-Ray. I don't know why people seem to think that all their broadcasts are going to become 4K over the next 3-4 years.
How long will it be before there is any real amount of high bit-rate UHD/4K content available?
I mean, look at the likes of Sky, they never even bothered with 1080p, and they still charge HD as an add-on for some packages! Blu-ray is going to be the only real means of getting great UHD/4K content until Netflix/Amazon strat upping there appalling quality streams.
I'd prefer order a 1080p OLED at £950 cheaper than a 4K OLED and stick to not having to pay a premium for 4K content - especially when it's only a 55" screen.
If you decide to move to 4K in 2-3 years, the sales proceeds from the 1080p screen together with the £950 you save today and the premium sky subscription savings would buy you one hell of a screen.
The above is the best way to future proof and you will still have an excellent TV for the next few years - one that's likely to receive many comments from admiring friends and family.
Also why do some refer to a TV as an "investment". Who buys an "investment" they know will be valueless in ten years.
For me, it's all or nothing, i.e. go for a 65+ inch 4K OLED TV, a 4K Blu-Ray player and SkyQ or else go for a 55 inch 1080p OLED TV, a normal Blu-Ray player and SkyHD.
The above are the two options that don't have a weak link in the setup - there's no point paying extra for 4K equipment without paying extra for the 4K content but if you're doing all this with a 55 inch screen, then it's the screen size that's the weakest link in your system.
As for free 4k content. I'd expect Wimbledon to be a trial in 2019 and and the 2020 Olympics to be the first major free to air to be offered.
Personally, at a normal viewing distance I cant really tell the difference between 4K and 1080p - each to their own i guess, bragging rights and all that but i'd rather be bragging about the infinite contrast ratio on my 1080p OLED :sunglasses:
http://www.amazon.co.uk/product-reviews/B0166S5ZUE/ref=cm_cr_dp_see_all_btm?ie=UTF8&showViewpoints=1&sortBy=bySubmissionDateDescending
http://www.johnlewis.com/lg-55eg910v-curved-full-hd-oled-3d-smart-tv-55-with-freeview-hd-2x-3d-glasses-2x-passive-3d-glasses/p2215226?s_afcid=af_137991&awc=1203_1450823274_be591080c16ad215457959f7e6580273#tabinfo-ratings
http://www.cnet.com/news/4k-tvs-arent-stupid-anymore/
I'm not sure if your post is serious though - it couldn't be, could it?
That's the bit that made me lol.
If 50" OLED TVs drop to £1,000 by next year I'm picking one up. It'll last me a good five years minimum before I decide to upgrade to an OLED 4k in 2021 or something.
Don't get me wrong though, if people are considering spending £1.3k on a TV it's perfectly understandable they would want & expect every bell and whistle. But never the less just buy it as 1080p is all you're going to need for a LONG time then you can sell it on to people like me for £200 3-4yrs down the line
To try and put it simply, an LCD/LED TV works by lighting up the back of the screen, and then lots of tiny filters try to control that light as it emerges through to the front. However, it's very difficult to block the light and achieve satisfying blacks, because of that constant general illumination.
With an OLED TV, each individual pixel is self illuminating. This means you can have the brightest whites right next to pixels that are truly as black as they can possibly be, offering amazing levels of contrast. You also get other bonuses such as superfast response rates and better motion.
Desk
For what its worth I have worked in the AV industry for many years OLED is the future OLED 4k is nirvana
4K content does look stunning and I have Amazon Prime, Netflix and BT to provide 4K content but the vast majority of viewing is still either 1080i (1080p if blu-ray) or standard definition and 4K tv's do not handle standard definition that well!
To all you negative to LG, they are the only company that have managed to produce reliable OLED panels (Samsung tried and failed) and even the flagship Panasonic OLED has an LG panel driven by Panasonic components (at twice the price of the LG equivilent might I add).
Please read up on the longevity of OLED screens before you commit to the extra expense.
http://i.rtings.com/images/optimal-viewing-distance-television-graph-size.png
It's either oled or 4k you're going to get.
Oled 1080p is much better than 4k Led.
http://www.rtings.com/tv/reviews/lg/ec9300/settings
Thank you for your enquiry.
In order to apply a price reduction on a purchase, the criteria in our pricing policy must be met. I regret that after review the request you have submitted does not match all or parts of this policy.
In order to match a price request, the competitor must trade on the same basis as us, for example we will not match online only retailers, mail order only or show-rooms attached to internet-only orders.
Extracts from the Appliance Electronics website state:
“You will have to bear the direct cost of returning the goods. The cost is estimated at a maximum of approximately £300”
“We reserve the right to charge a 15% handling fee on any goods returned as faulty after the first 14 days of delivery, Which are found to be in good working order before returning goods back to you.”
John Lewis differs in service conditions with this competitor as we offer returns at no cost.
Therefore, on this occasion I regret that I cannot match the price offered by Appliance Electronics. If you would like to view more information about Never Knowingly Undersold and our pricing you can do so on our website.
I am sorry I have not been able to reduce the price on this occasion. If you require any further information or assistance please do not hesitate to contact me.
Yours sincerely,
Jonathan
John Lewis.com
The 42" Hitachi LCD TV my friend gave me 6 years ago is still going strong so why just replace it for the sake of it?
would be really appreciated
I purchased the previous model (930v) from JL in April for £2,100 ----and I don`t begrudge 1 penny !
This TV has superb "black rendition " capability and the Smart program is a joy to use.
As regards no 4k (on the 910), one fanatic ran a test of a 4k Oled next to a 930v to see the difference , at "normal" viewing distances he could not see any difference.
Unlike LCD/ LED there is no fall off in contrast at all if viewing "off- centre". test this out physically in the Curry/PC world showroom with all the Makes at 55" and above.
The OLed screens are very expensive to make and the other major manufacturers are reluctant at the moment to go for these screens instead they are pushing 4K, (4K is not currently on general broadcast), with their LCD/LED in the hope that they will be able to resist having to re-model,(at this time).
Oled is not being pushed hard by the retailers(even those with 4K on them) as if sales were to take off it would probably lessen their sales of JVC, Samsung, Sony, Panasonic.etc.
Yes the prices will drop further if you wait - but if you want a cracking TV picture now, (especially Freeview HD channels) then purchase now.
Oled may go the way of Betamax at this rate , its just too good against some of the opposition .
A lot of TV owners have called time now on their Plasmas as they regard Oled as a very worthy replacement and improvement.
Thank you for your price match request for the LG 55EG910V Curved Full HD OLED 3D Smart TV, 55" with Freeview HD, 2x 3D Glasses & 2x Passive 3D Glasses, product code: 82455191.
I have looked into your request and will be happy to match the price of £1,299.00 for the LG 55EG910V Curved Full HD OLED 3D Smart TV, 55" with Freeview HD, 2x 3D Glasses & 2x Passive 3D Glasses seen online at Appliance Electronics.
To place this order with us please visit our website. When you have received your item(s) and are satisfied with your purchase, please let me know by return email, quoting your order number. I will then process a refund of the price difference.
Once you contact us to confirm that you are happy with your goods, we will process your refund and you will see this in your account within five working days, or 28 days if you pay via PayPal. You will not need to take any further action.
When placing your order, you will be charged full price initially and then refunded once you have confirmed that you are keeping the order. A maximum of 10 LG 55EG910V Curved Full HD OLED 3D Smart TVs, 55" with Freeview HD, 2x 3D Glasses & 2x Passive 3D Glasses can be ordered on this price match.
This price match and query number is valid for one purchase only and cannot be shared with friends or family. Please also note that the price match above is only valid for orders placed with JohnLewis.com and cannot be used in store. You should place your order within 28 days from today. If you are unable to place your order within 28 days, please submit a new request via our website.
If I can be of any further assistance please do not hesitate to contact me.
thank you
Oled is much better than 4k
The Sammy is still going strong, like most commentators on here though I am a fan of plasmas. I have a Sony w829 42 inch in the other room and the plasma still is better after 7 years.
Some good points. If oled 4k drops price bearing in mind that the tech hasn't kicked in then I will hold out. But if not I may just settle for a 1080p OLED.
an infinite contrast range/ratio is in a different universe to whatever the new HDR gimmick brings (HDR will be pointless on lcd led tv's because their individual FALD zones cannot create perfect black)
With TV manufacturers/consumer electronic companies it's always about making the customer want / desire the next best thing to keep them buying new products, regardless of whether the vast majority of buyers will actually benefit or see the improvements and with the price of these items being relatively cheap (we have more disposable income these days)
I'd say an OLED TV at this price is a mega hot deal...... if and when OLED 4K comes out at sensible prices, those that want one will just buy one, buying a TV these days is generally not a long term investment.
http://www.applianceelectronics.co.uk/viewproduct.asp?pid=11573
They also offered the usual of beating it by £20 so £1449 delivered. Still a healthy saving over RRP. Not quite as good as a John Lewis Price Match though. That said John Lewis refused my price match with similar reasons to those that others have posted.
I almost got the 930V from Hughes at £1299 but this is why you have to do your homework. 910V is a lot better
I was actually amazed as it's the first price match request I've had approved by JL, and one of the least likely!
I would of had no problem posting my case number as even if someone did try and use yours (rascals!) it wouldn't matter as it;s YOUR case number only valid for YOU
please post it I really want this TV
Why would I just go out and buy a TV when my current one is working fine and I don't really get to watch that much TV?
http://www.johnlewis.com/lg-55ec930v-curved-oled-full-hd-3d-smart-tv-55-with-freeview-hd-2x-3d-glasses-and-2x-3d-clip-on-glasses/p1719631
I guess the advantages are it has a 5 year warranty, better sound (40w speakers vs 20w on the 910) and an extra hdmi port.
But... it seems the panel might be better in the 910v. (Some posts on Avforums are debating this)
I can't actually order from AE as they don't deliver to NI, so tempted to go for the 930, but then... I might wait and see there should be a few more details coming I imagine.
Just curious, do you have a source for the 10% brighter claim. I've been looking around for comparisons but I can't find much.
So, Case Number for the Price Match is 02783199.
Merry Christmas!
Also, is the stand pre attached to the tv? If not, is it easy to assemble for one person?
Thanks!
Every case we deal with is an individual case bases, and we don't compare cases. '
There was a lot more but that was the main part. I replied saying why should one get the price match and the other have it knowingly undersold and with a calm message that I was going to the media with this information
They replied with a price match for me so if you want this you need to quote that case number and ask them to stick to their own policy. Thank you very much
Furyous
But stick to your guns and you might get the deal.
Thank you for your email to our Managing Director, Mr Andy Street regarding a price match that was refused for a LG 55EG910V television.
Mr Street has asked that I contact you on his behalf regarding this matter.
I can see from your email that a price match request was submitted by your colleague on 23 December 2015 requesting that we price match the above product with Appliance Electronics who are selling the item for £1299.00 including VAT. Due to human error, this price match was accepted erroneously which we honoured due to our mistake.
As per the response from my previous colleague, we would be unable to match this as Appliance Electronics’ service conditions are not comparable with our own and we would be unable to perpetuate this error by offering a further price match.
I understand you will feel disappointed by this response. It is always disappointing when we are unable to reach a conclusion which is satisfactory for our customers however occasionally this is unavoidable. I am sorry this has proven to be such an occasion and whilst I regret you remain dissatisfied, I believe we have responded fairly and appropriately to your concerns.
Yours sincerely,
Jamie Friery
Customer Relations Case Manager
John Lewis